Platform Capabilities

Everything You Need to Orchestrate Marketing

Eight powerful capabilities working in concert. AI orchestration, video generation, financial guardrails, cross-platform intelligence, and more.

10-Node LangGraph Multi-Agent System

AI Agent Orchestration

A single natural-language command triggers a sophisticated 10-node agent graph that classifies intent, checks compliance, generates content, creates video, validates IP, enforces platform rules, publishes, collects analytics, optimizes performance, and responds — all automatically.

$ orchestra ask "Launch a summer sale campaign across Instagram and TikTok with a $500 budget"
  • Classify — LLM intent classification with OpenAI → Anthropic → Ollama fallback
  • Compliance Gate — Pre-action checks for prohibited content, targeting rules, budget limits
  • Content Agent — Multi-provider LLM content generation with automatic fallback
  • Video Node — AI video via Seedance 2.0 (text-to-video & image-to-video)
  • Visual Compliance Gate — Keyframe extraction + GPT-4o Vision IP scanning
  • Policy Node — Platform-specific rules (character limits, hashtags, media constraints)
  • Platform Node — Publish/schedule dispatch to all 9 platform connectors
  • Analytics Node — Cross-platform metrics aggregation and benchmarking
  • Optimize Node — Thompson Sampling, UCB, and Bayesian budget allocation
  • Respond — Final response assembly and execution trace cleanup

Text-to-Video and Image-to-Video with IP Scanning

AI Video Pipeline

Generate marketing video ads from natural language descriptions or reference images. Every frame is scanned for intellectual property violations before delivery.

$ orchestra ask "Generate a video ad for our summer sale"
  • Seedance 2.0 via fal.ai — ~$0.26 per 5-second 720p clip
  • Text-to-video and image-to-video generation modes
  • Visual Compliance Gate with GPT-4o Vision keyframe analysis
  • Automatic detection of celebrity likenesses, copyrighted characters, trademarked logos
  • Safe videos delivered in HTML5 player; flagged content blocked with violation details
  • Per-tenant audit logging of all scan results

3-Phase Bidding with 3-Tier Risk Containment

Financial Guardrails

Your AI earns autonomy over time through a phased progression system. Combined with multi-tier spend caps, anomaly detection, and an emergency kill switch, your budget is always protected.

  • Hard Guardrail Phase — Every bid requires explicit human approval
  • Semi-Autonomous Phase — AI executes within bounds, exceptions reviewed by humans
  • Controlled Autonomous Phase — Full AI control within strict limits, monitoring only
  • 3-tier spend caps — Daily, weekly, and monthly limits that AI cannot override
  • Statistical anomaly detection — Z-score and IQR-based flagging of unusual spend
  • Kill Switch — Halt all spend across all platforms with a single click

Normalized ROI and Intelligent Budget Allocation

Cross-Platform Intelligence

Compare apples to apples across all 9 platforms with normalized metrics. The optimization engine uses marginal return curves to allocate budget where it delivers the most impact.

  • ROI normalization — Comparable returns across every platform
  • Marginal return analysis — Budget allocated to highest-impact channels
  • Attribution modeling — Credit allocation across platform touchpoints
  • Saturation detection — Flags diminishing returns automatically
  • Intelligent budget reallocation — Dynamic redistribution based on performance

Compounding Performance Intelligence

Data Moat Engine

Every campaign you run makes OrchestraAI smarter for your business. Your performance data compounds into a proprietary competitive advantage that grows over time.

  • Campaign → Engagement → Normalize → Embed → Model update flywheel
  • Per-platform engagement signal normalization
  • Content + performance embedding for retrieval
  • Tenant-specific model that improves with every campaign
  • Maturity progression: cold_start → warming → learning → maturing → optimized

Publish, Analyze, and Target Across Every Major Platform

9 Platform Connectors

Connect all nine major advertising and social media platforms with OAuth2 authentication, automatic retry with exponential backoff, rate-limit handling, and Fernet-encrypted token storage.

  • Twitter/X v2 — Publish, analytics, audience targeting
  • YouTube v3 — Video publishing, analytics, audience management
  • TikTok v2 — Short-form video, analytics, audience targeting
  • Pinterest v5 — Pin publishing, analytics, audience insights
  • Facebook Graph v19 — Posts, ads, analytics, audiences
  • Instagram Graph v19 — Stories, reels, analytics, audiences
  • LinkedIn v2 — Professional content, analytics, targeting
  • Snapchat Marketing v1 — Snap ads, analytics, audience reach
  • Google Ads v16 — Search, display, video ads, full analytics

4-Role Hierarchy with 26 Granular Permissions

RBAC & Multi-Tenancy

Enterprise-grade access control with complete tenant isolation. Every query is scoped to the tenant, every action is permission-checked, and every operation is audit-logged.

  • 4-tier role hierarchy: Owner → Admin → Member → Viewer
  • 26 granular permissions across campaigns, platforms, analytics, budget, and more
  • Query-level tenant isolation — no cross-tenant data access possible
  • Qdrant vector collections namespaced per tenant
  • Complete audit trail of all operations with user attribution

Campaign Memory with Performance-Weighted Retrieval

RAG Memory

OrchestraAI remembers your campaigns, content, and decisions using vector search. Past performance is factored into every recommendation, so the system learns what works for your brand.

  • Qdrant vector database for campaign and content embeddings
  • OpenAI text-embedding-3-small → Ollama nomic-embed-text → hash fallback
  • Campaign memory — index campaigns, content templates, and AI decisions
  • Performance-weighted retrieval — successful campaigns rank higher
  • Metric updates — embeddings refresh as campaign performance evolves
Tech Stack

Built on Production-Grade Infrastructure

Every layer chosen for reliability, performance, and developer experience.

API

FastAPI, Uvicorn, Pydantic

Agents

LangGraph, LangChain, OpenAI / Anthropic / Ollama

Video

Seedance 2.0 (fal.ai), ffmpeg, GPT-4o Vision

Vector DB

Qdrant (RAG, campaign memory, data moat)

Database

PostgreSQL 16, SQLAlchemy 2.0, Alembic

Cache

Redis 7, Apache Kafka

CLI

Typer, Rich

Security

JWT, bcrypt, Fernet encryption

Infra

Docker Compose (6 services)

See it in action

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